ResGrid

ResGrid is an internal platform that is the cornerstone of Inspirato’s business. It allows the revenue management team and other business leaders to view their complex and dynamic pricing in an instant.

Zero-
to-One

Design

Strategy

Information

Architecture

Visual

Identity

ResGrid

ResGrid is an internal platform that is the cornerstone of Inspirato’s business. It allows the revenue management team and other business leaders to view their complex and dynamic pricing in an instant.

Zero-
to-One

Design

Strategy

Information

Architecture

Visual

Identity

OVERVIEW

Replace and improve upon a mature product that happens to be essential to the business.

Reservation and pricing are extremely complex due to many variables such as availability and market conditions. Historically, Inspirato had used a collection of third-party software resources to solve these needs. In 2022 we learned our primary software for revenue management was sunsetting their legacy code that Inspirato relied on. It was decided to build this functionality in house rather that continue to rely on external sources. The real challenge was that our team needed to create a robust and mature tool from scratch in less than 6 months. This became priority #1 for our business.

MY ROLE

Sole Designer UX + Visual design

OVERVIEW

Replace and improve upon a mature product that happens to be essential to the business.

Reservation and pricing are extremely complex due to many variables such as availability and market conditions. Historically, Inspirato had used a collection of third-party software resources to solve these needs. In 2022 we learned our primary software for revenue management was sunsetting their legacy code that Inspirato relied on. It was decided to build this functionality in house rather that continue to rely on external sources. The real challenge was that our team needed to create a robust and mature tool from scratch in less than 6 months. This became priority #1 for our business.

MY ROLE

Sole Designer UX + Visual design

Discovery

This was an all hands on deck activity. We quickly moved to understand as much as we could before moving forward into te solution space. Here’s a breakdown of what we did.

Demo of existing product from a few power users

  • Interviewed stakeholders to account for full set of use cases

  • Workshop with revenue management leaders to identify product needs and priority

  • Surveyed all users to make sure we didn’t miss any key insights

Key Findings

Despite a cluttered UI and serious functionality gaps, users were generally happy with their current tool. It was crucial we preserved what was working well while improving upon pain points.

High-density data views mattered — users relied on days and units to monitor destination health and overall business performance

  • Performance was critical — speed and reliability consistently ranked as high priorities

  • Data accuracy issues broke trust — incorrect data in Escapia made parts of the system unusable

  • Search was limiting — teams needed to search by destination, not just unit name

Approach

I partnered closely with product managers and engineers to establish a flexible project plan that kept design ahead of development while still respecting the UX process. We adopted a weekly design sprint cadence, ending each week with structured end-user reviews. We met weekly with key power users to systematically review wireframes and functionality. Each session incorporated feedback from the previous week while introducing new areas of focus, allowing us to iterate quickly and continuously validate direction.

UI EXPLORATION

I started with a broad approach and over a series of reviews narrowed down to a final solution. In this instance, every pixel had a huge impact on spacing and legibility.

FINAL SOLUTION (MVP)

Problem – Often, users needed to compare prices from properties across the grid creating a disconnect.

Solution – Pinning allowed users to compare properties from all over the grid.

Problem – The idea of filters did exist in previous products. Unfortunately, the data was mapped incorrectly and never worked. Additionally, the UI was difficult to follow.

Solution – We leveraged existing consumer facing UI and technology to quickly find properties in a familiar way.

Problem – While most of the users are power users, a subset of users from other departments are less familiar with Inspirato properties. Discoverability was key for this group to go beyond search.

Solution – We added the ability to browse as a more discoverable experience for thoise less familiar with our destinations.

Problem – Users relied on manually writing down pricing to share with other parts of the business. This was tedious and had potenial for error.


Solution – We added the ability to quickly copy pricing details to our users clipboard. Since we had other data at hand we were also able to bring in more context with dates and unit details.

Outcome

By all accounts, ResGrid was a big success, and given its importance, it had to be. As an internal product, we had direct access to both our users and the leadership team, which let us move quickly, test assumptions, and stay grounded in real needs. That proximity paid off. Below is a small sample of the feedback we received.

98

Decrease in a repetitive weekly work

Estimated to save 8 hours per week per employee

88

User Satisfaction Rating

This was a 15-point jump from the previous products score.

Jeff Battson

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